How We Actually Use Rhetorics

My dad saw me reading Thank You for Arguing this weekend and he asked me what it was about. I told him that it was about rhetorics and that I was reading it for my AP Lang class. When he heard rhetorics, he told me that it's something he uses a lot for his job. I did know rhetorics was important and that we all used in everyday life, but I actually hadn't pictured that in my mind. So far I've only noticed my use of persuasion in MUN or school elections, but as my dad told me about his job, it made more sense for me that rhetoric is actually very useful. My dad told me about different things he does to form arguments. He told me that when he's trying to persuade someone into doing something new, he likes to mention comparable events int eh past as it gets to people's minds right away. It can relate it directly to Heinrich's "The 'That Depends' Filter" and the "Comparable Experience." The author explains them for the reader to know how to find them and get the persuader's flaws, but if you do these successfully they can help a lot. As people don't know what will happen in the future, the only way to understand what to do is to look at the past. If you find the right experience it can be a very good way for someone to start liking an idea. My dad gave me an example in which he compared Colombia to another country. He told me that it can help for some of his arguments if the crowd likes international things, but that if it's a patriotic audience, you should never use such comparisons. I found chapters sixteen and seventeen of  Thank You for Arguing very interesting and relatable to daily life.